Ecommerce 5+ ROAS - Snapchat Ads - Furniture Brand
Justin Valentin
Social Media Marketer
Digital Marketer
Shopify
Snapchat
Valyou
Infinity Media LA
Project
A furniture company based out of Hawaii wanted to explore other channels to sell their furniture products.
The primary product/collection we were driving traffic was their signature line of couches.
The client provided the video creatives, I was tasked with handling all the media buying for Snapchat and TikTok and providing creative direction on all of the creative assets.
All of the video creatives we used were repurposed user-generated content slightly edited for each platform.
Results
Overall the campaign had generated a 5.37 ROAS.
We spent just under $17,000 to generate ~$91,000 in revenue.
Please note these results are not typical for Snapchat ads. This client was an established brand selling a high ticket product with great customer service, great shipping times, and had already validated their product with other sales channels.
Campaign results in the last two months. (July-August 2021)
Lifetime results of the Snapchat ad campaign.
2021