Overview:
GoPure partnered with creators to produce TikTok Shop affiliate content designed to drive product discovery and conversions. The goal was to create short-form videos that felt authentic, informative, and optimized for TikTok’s shopping features.
Approach:
I created engaging, conversion-focused videos that highlighted GoPure’s product benefits, usage, and results in a relatable, UGC-style format. Each video was optimized for TikTok Shop with clear hooks, product tagging, and calls to action tailored to the platform’s audience.