CMFRT | Content Creator + UGC
Mariana Smith
Client: Comfrt
Product: Comfrt Hoodie
Role: Content Creator | UGC
Overview:
Comfrt partnered with me to create relatable UGC content that highlighted the comfort, quality, and everyday versatility of their hoodie. The goal was to produce lifestyle-driven visuals that felt authentic while showcasing the product’s key features.
Approach:
I created short-form UGC video content that focused on cozy, real-life moments, emphasizing fabric feel, fit, and wearability. The content was designed to feel natural and engaging, aligning with Comfrt’s brand aesthetic and social media strategy. (over 8 videos)
Results:
Produced lifestyle-focused UGC videos optimized for social platforms
Highlighted comfort, fit, and quality through everyday use
Delivered versatile assets suitable for organic and paid use
Deliverables:
• UGC video content created based on brand guidelines and campaign goals
• Final edited assets delivered in social-ready formats
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Posted Oct 17, 2025
Created cozy, lifestyle-driven UGC videos for Comfrt Hoodie, highlighting comfort, fit, and everyday wearability across social platforms.
