Rising Tide Gin, 2025, In-House Illustrator

Rising Tide Gin, 2025, In-House Illustrator  |  Pacdora

The Project

Rising Tide Gin is a small-batch American gin inspired by Florida's coast: smooth, light, and refined. Crafted with natural limestone spring water from the Florida Aquifer, locally sourced grains & juniper, and finished with subtle coastal citrus. Inspired by the belief that a rising tide lifts all boats, Rising Tide celebrates community and the moments that bring people together.

The project was to create and design a new brand identity for the gin brand. From logos, brand colors to brand tone and voice. Rising Tide wanted a coastal and refined feel.  The founder wanted to keep their designs clean and professional but also creative enough to stand out from it's other competitors on the shelves.