Unlocking Meta Ads for a CBD Brand Muscle MX at 3.09x ROAS
George Poradek
eCommerce Marketer
Marketing Strategist
Performance Marketing Specialist
Facebook Ads
Replo
Shopify
Muscle MX
I helped MUSCLE MX unlock Meta as their new advertising channel without any ad account restrictions. Learn more about this project below.
Unlocking Meta Ads for Muscle MX
This was the first time MUSCLE MX could start advertising on Meta as the CBD category still faces restrictions and difficulties with advertising the sale of CBD products.
We used a custom landing page + tracking approach, using Meta-compliant creative and messaging.
Custom Landing Page Design + Implementation & tracking setup
Product images and ad creative were designed with the same ad policies in mind.
Using similar ad and landing page strategies and know-how to LUCYD agency & BREZ, I was able to help this brand launch on Meta with a 2.07 ROAS.
Sample Launch Ad Creatives
**Meta campaign launch was highly successful, with a 3.09x ROAS, 650 purchases & $15.93 CPA**
Great job!! 8/8 ads are approved and the landing page. That's fantastic. Thank you for getting everything set up and running successfully. We really appreciate it.
- Michael, Founder of Muscle MX
