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Bose | Email Pop Up
Design Improvements:
Added black overlay background for focused attention
Incorporated Bose product imagery to showcase offerings
Prominent Bose logo placement for brand trust
Changed CTA from "Get 10% off" to "Unlock" for perceived value
Switched from email to SMS/phone number signup
Added customer review for social proof
Maintained legal text requirements
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Posted Dec 18, 2024
A UX case study demonstrating how strategic improvements to Bose's pop-up design, including visual hierarchy, brand elements, and social proof, can enhance user
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