Built with Instant

Bose | Email Pop Up

Nick Carvajal

Design Improvements:
Added black overlay background for focused attention
Incorporated Bose product imagery to showcase offerings
Prominent Bose logo placement for brand trust
Changed CTA from "Get 10% off" to "Unlock" for perceived value
Switched from email to SMS/phone number signup
Added customer review for social proof
Maintained legal text requirements
Like this project

Posted Dec 18, 2024

A UX case study demonstrating how strategic improvements to Bose's pop-up design, including visual hierarchy, brand elements, and social proof, can enhance user

The Plaza Hotel NYC | Hero
The Plaza Hotel NYC | Hero
Alpha Pass Miami | Luxury Meets Mystery | Shopify
Alpha Pass Miami | Luxury Meets Mystery | Shopify
Bill.com | Hero
Bill.com | Hero
Caterpillar | Hero-Redesign
Caterpillar | Hero-Redesign

Join 50k+ companies and 1M+ independents

Contra Logo

© 2025 Contra.Work Inc