1dr Coffee Shop Brand Identity & Packaging
Arua Mukash
1dr is a warm, aesthetic coffee shop. 1dr aims to provide authentic and sustainable approach with high-quality personalized experience. Every coffee cup in 1dr wraps you in its comforting embrace bringing warmth, inspiration and connection.
The shortening of the name could be seen as more contemporary and trendy as it creates a more distinctive identity.
I conducted thorough market research to understand emerging trends and preferences in the coffee industry, allowing me to develop a branding strategy that perfectly positioned "1dr coffee" as a modern and trendy destination. Through careful consideration and analysis, I chose a minimalist yet eye-catching design aesthetic for the brand, ensuring it would appeal to the target audience and stand out in a competitive market.
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Posted Apr 23, 2024
Thorough market research to develop a branding strategy and design that perfectly positioned "1dr" as a modern and trendy destination.
