Gen Z-Focused Matcha Protein Brand Identity
Arua Mukash
A punchy, Gen Z-focused identity for a pink-powered matcha protein. Vibrant colors, playful type, and scroll-stopping visuals. Crafted for creators, dreamers, gym rats & matcha lovers.
Brand Identity, Packaging, E-commerce/Amazon Visuals
by Arua Mukash©
mockup: @marlo.studios
Scope of Work:
Visual identity, packaging design, and Amazon A+ content for a vibrant matcha protein brand targeting Gen Z. The project included product styling direction, copywriting, and a full content suite for e-commerce.
Results:
✔️ Bold, energetic visuals that pop on any screen
✔️ Visual storytelling that builds trust and brand love at first scroll
✔️ Designed to stand out in competitive wellness & supplement categories
View on Behance:
Available for new projects:
muqarue@gmail.com
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Posted Aug 4, 2025
A punchy, Gen Z-focused identity for a pink-powered matcha protein. Vibrant colors, playful type, and scroll-stopping visuals.
