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ASOS- collaboration with Calvin Klein and other special projects
Molly Parsons
Social Media Manager
Content Creator
Social Media Strategist
ASOS
I worked part time at ASOS as a social strategist, focusing on a collaboration with Calvin Klein and their new podcast Stylist Spotlight.
ASOS x Calvin Klein
ASOS collaborated with Calvin Klein on exclusive products which was a marriage between the two brands customers' aesthetic preferences.
This was a particularly challenging campaign because there was two very different types of clients in the mix.
View post on Instagram
View post on Instagram
Stylist Spotlight Podcast
I produced and managed the posting of ASOS new styling podcasts, Stylist Spotlight.
The cut downs from this podcast shined on social and led to a direct uptick on sales bundles associated with the outfits styled on the show.
View post on Instagram
View post on Instagram
BTS Content For Seasonal Content
I created and edited video content behind the Seasons of ASOS's seasonal campaign. This included taking film photos, video content and multimedia editing.
View post on Instagram
View post on Instagram
View post on Instagram
View post on Instagram
View post on Instagram
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More Projects by Molly
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Launching and Growing ITV's new Gen Z Wellness Start Up
Social Media Management and KOL strategy at Alexander McQueen
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