OX Security - Branding, Illustration & Motion
Igal Melamed
OX Security - Brand identity, illustration & motion
Studio Melamed developed a bold brand and digital design language for a cybersecurity platform, connecting the logo, illustrated characters and website experience.
The challenge
Create a memorable identity that can explain a technical product and work consistently across web, campaigns and animation.
The approach
A violet and gold palette and expressive character illustrations give the system its personality. The illustrations were designed to work in motion as well as static compositions, while the website brings product information and pricing into a clear structure.
The gallery moves from exploratory sketches and finished illustrations to original animation clips and responsive website layouts.
Looking for a brand with character, a clear website and animation that carries the same visual language? Message Studio Melamed about your project.
Full case study: https://studiomelamed.com/work/ox-security
Brand exploration - logo and character sketches
Finished character illustrations and brand language
Character animation - original motion study
Character animation - expressive movement
Character animation - yoga loop
Character animation - action loop
Website design - pricing and product comparison
Responsive website - full mobile layout
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Posted Sep 15, 2026
Cybersecurity branding with expressive characters, four original animation clips and responsive website design, from initial sketches to digital applications.
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