HLC Equity - Real estate investment brand & website
Studio Melamed designed and developed a cohesive identity and website for a US real estate investment manager.
The challenge
Present the business and its investment portfolio with clarity, credibility and a distinctive editorial feel.
The approach
A navy, cream and orange palette, considered typography and a clear page hierarchy connect the identity to the digital experience. The system extends from responsive website layouts to stationery, merchandise and event materials.
Explore the original brand applications and mobile website below.
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Full case study: https://studiomelamed.com/work/hlc-equity
Brand identity applied to stationery and everyday materials
Logo and colour palette applied to branded merchandise