TheLetterPilot is a performance-based email marketing agency for B2B SaaS companies.

Tools I used:

Google Docs

Copilot

To write the copy and design it, it took me 3 days to finish it.

But refining the offer and researching more about it, it took me 2 weeks to understand what my ideal customers' desires and pain points—and to defining my positioning.

I would say researching is the most important part here for me.

For researching, I used Copilot (instead of ChatGPT) and Reddit.

GPT-4 is free on Copilot. Comparing it to ChatGPT—you need to pay for it. With Copilot's GPT-4, it's much faster to conduct my research because its sources are far more accurate.

Reddit is the best place for me to get their honest opinions.

I usually don't post here.

Instead, I search for old posts.

I used a proven structure that most agencies used to write a landing page.

But in my case, I modified it.

Feel free to check it out!