The use of PRP technology or Platelet-Rich Plasma (PRP) can seem medically daunting and taboo to potential clients.
Target Audience
Women between the ages of 25-60 looking for a non-invasive way to help boost confidence in their bodies.
That's where I come in!
My job was to find a way to introduce the technology, and it's procedures and provide important advisories, without making the reader feel like they were reading a textbook.
I incorporated headlines and titles that would resonate with the audience with references to popular pop culture, like the movie Twilight, known for its obsession with blood and forbidden romance.
Check it out!
Going above and beyond
After I completed the blog series on vampire beauty. I created this digital magazine and web design so that the client could see how the same content could be transformed into a helpful guide for clients interested in PRP technology. The project was a total success!
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Posted Oct 19, 2022
For this project, I was tasked with researching, writing, and editing a newsletter and blog series that focused on merging beauty with medical technology.