I developed a visual identity

I developed a visual identity for For Tha Cribb Films, creating a bold primary logo alongside a simplified FTC monogram for more versatile brand applications. The main mark combines custom typography, an illustrated elephant, money imagery, and an Ohio reference to create an identity rooted in ambition, hometown pride, and the personality of the brand.

The secondary FTC mark provides a cleaner, more scalable option for digital use, apparel, production materials, social media, and other branded touchpoints. Together, the two marks create a flexible identity system that can shift between highly expressive and minimal applications while remaining recognizable.