A videographer was using ManyChat to generate leads, but those opt-ins needed to move into Kit so they could receive the appropriate follow-up without requiring manual list management.

The client also needed the email side of the process built out, including both automated communication and ongoing newsletters.

I connected ManyChat with Kit so new opt-ins were passed into Kit and placed into the appropriate automation based on the action they had taken.

I also built the Kit automation and the emails used to nurture those new subscribers after they opted in.

In addition to the automated sequence, I created the client’s ongoing newsletters in Kit so the platform supported both automated lead follow-up and regular email marketing.

ManyChat and Kit worked together as one lead-generation and email marketing process. New opt-ins could move directly into the appropriate Kit automation without the client manually transferring contacts or initiating follow-up.

Kit also became the central platform for both automated nurture emails and ongoing newsletter communication.