PopClub - Redefining Fin-Tech for the New Generation

Priyal Baisakhiya

Product Designer
Prototyper
UI Designer
Figma
BookMyShow
Popclub
Homescreen for the app
Homescreen for the app
An Overview, PopClub - A Fin-Tech platform designed to revolutionize payments and rewards.
Timeline: 1.5 months
Team: 3 Designers
Design Concept: Neobrutalism
Website: popclub.co
Introduction
BookMyShow’s latest venture, PopClub, is a fin-tech app aimed at the new generation. PopClub introduces POPcoins, a unique rewards system where users earn coins for every UPI transaction. These coins can be spent on e-commerce, shopping from favorite influencers, brands, hashtags, and more.
Key features of the app that allow users to spend their coins.
Key features of the app that allow users to spend their coins.
Key Features
Earn POPcoins: Users earn coins on every UPI payment.
E-Commerce Integration: Shop from influencers, brands, and hashtags using POPcoins.
Live-Stream Shopping: Purchase products during live streams from favorite influencers.
Media Browsing: Access film and media content within the app.
Rewards: Gain exciting rewards with collected POPcoins.
Social Engagement: Follow influencers and brands, save posts, and more.
Coin Management: Check and manage POPcoins easily.
Challenges & Solutions
Challenge: Creating a seamless UPI transaction integration.
Solution: Collaborated closely with developers to ensure smooth functionality and user-friendly interface.
Challenge: Designing an engaging yet functional e-commerce section.
Solution: Employed Neobrutalism to create a visually striking and intuitive shopping experience.
Impact
PopClub has successfully merged fintech with social engagement and e-commerce, providing a unique platform for the new generation. The neobrutalist design ensured a fresh, bold look that stands out in the competitive app market.
Early user feedback highlights the app's engaging design and intuitive functionality.
Neobrutalism to stand apart from the crowd
Neobrutalism to stand apart from the crowd
Conclusion
PopClub by BookMyShow redefines how the new generation interacts with fintech and e-commerce. Through innovative design and a unique rewards system, PopClub is set to transform everyday transactions into rewarding experiences.
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