Vetbiz Brand Application

Austin DiLorenzo

Brand Designer
Graphic Designer
Motion Designer
Adobe After Effects
Adobe Photoshop
WordPress
Vetbiz is a non-profit organization that assists Veterans with the entrepreneurial process. After 20 years of business, they rebranded themselves to be more modern.
Vetbiz not only wanted their assets to look more modern, but also be more modern. mail-in assets were performing with older veterans, but Vetbiz was hoping to connect with a slightly younger audiences.
I recreated Vetbiz's website and produced a 30 second explainer video.
The site had many requirements, but overall it came out very clean, cohesive, and responsive. The site is modern and on-brand, and it achieves its main purpose, client intake. The site's new design has greatly helped Vetbiz organize it's various kinds of clients and volunteers.
The explainer video had two purposes, advertising and self-promotion. The animation is used on their site, but it was used in targeted ads on social media and streaming services Through this new ad campaign Vetbiz has been able to significantly increase traffic to their site.
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