Chocolate Bar Package Design for Noirbliss

Chocolate Bar Package - NoirBliss

Noirbliss is a chocolate brand offering Dark, White, and Milk Chocolate. The goal was to create an approachable and market-driven packaging identity that stands out, enhances consumer attraction, and communicates indulgence as well as a rich and satisfying chocolate experience.

Noirbliss was entering a competitive chocolate market and needed a packaging design that would stand out on shelves, communicate indulgence, and clearly distinguish between Dark, Milk, and White chocolate, while maintaining a consistent, high-end brand feel.

I designed a sophisticated and flexible packaging system featuring distinct colour palettes for each variant and clean typography. Each variant was distinctly recognisable while reinforcing the Noirbliss brand. Key product info like cacao percentage and ingredient quality was prominently highlighted, resulting in a visually compelling and market-ready packaging design.