Roma Skincare Body Scrub Package Design

Roma Skincare, a natural skin care brand that produces body creams,body scrubs, body lotions etc required a visually appealing and consistent package design for its body scrub that will appeal to its target audience. The challenge involved creating tube packages of different sizes that are consistent with the brand, aesthetically pleasing, and appealing to the shelf.

Roma Skincare needed a packaging design that:

Aligned with its brand identity of softness, care, and elegance.

Stood out in a saturated skincare market with a consistent yet flexible look across various product sizes.

Visually communicated quality and skin sensitivity without relying on loud or overly complex graphics.

I developed a visually design system using:

A soft radial "R" pattern as a signature brand texture, adding elegance to the design.

A clean and scalable layout adaptable to different tube sizes while maintaining visual balance.

A color and typography system that emphasized softness, purity, and premium quality.