The Brand

The Raw Beauty Bar Co.

The Scope

Brand Strategy | Visual Identity | Social Media | Product Design | Packaging Design

The Identity

The Raw Beauty Bar Co. is a luxurious vegan skin and body care company with a focus on sustainability.

The Challenge & Results

A part of The Raw Beauty Bar's ethos is to use and create sustainable, vegan, and eco-friendly options for their packaging and products. We sourced recycled and compostable materials for their boxes, wrapping paper, and even stickers to further the mission of The Raw Beauty Bar. With minimal packaging, we wanted to ensure that the products themselves stay consistent with the visual identity. Embossed onto the body bars are the logo which highlights the versatility and flexibility of the brand assets. The Raw Beauty Bar has a strong foundation to continue to build a memorable and lasting brand that is consistent with all aspects of their brand values.

View Full Project Here ↓