Created an AI-generated video ad

Created an AI-generated video ad for VERAPARIS, a handbag brand built around an urban, architectural, minimalist identity ("Urban Life + Architecture + Universal"). Turned static product photos of the bags into a cinematic, editorial-style video ad capturing the brand's clean, structured aesthetic without a studio shoot or model booking.

The Brief: The brand's visual identity leans architectural and minimal clean lines, urban backdrops, understated luxury rather than loud or trend-driven. The goal: a short video ad (15-30s) that reflects that same "quiet luxury" tone, showing the bag as a design object as much as an accessory, suited for Instagram feed and Reels.

My Process:

Used clean product photos of the bag (multiple angles front, texture/material close-up, in-hand/on-shoulder shots)

Generated AI model sequences with a minimal, editorial styling direction matching the brand's architectural, urban aesthetic rather than a casual or overly styled look

Placed the bag against clean, architectural-feeling backdrops (concrete lines, geometric shadows, urban minimal settings) to reinforce the "Urban Life + Architecture" brand pillar

Used slow, deliberate camera movement (rather than fast cuts) to match a premium, editorial pace

Focused on texture and craftsmanship close-ups stitching, hardware, material since that detail sells quality in accessory ads

Edited with minimal text overlay (brand name, tagline) and a clean, understated soundtrack to preserve the premium feel

Tools Used: AI video generation (image-to-video, model/avatar generation), texture/material refinement, CapCut/Premiere for pacing and final export

Outcome: Delivered a video ad that matches VERAPARIS's existing editorial, architectural brand identity giving the brand a way to produce on-brand campaign content without a full studio production for every new bag drop.