10 weeks from open questions to a development-ready concept — proven with the people who use it daily.

Client: Bikeleasing.de (via DevelopX)

Role: Business Lead Digital Product Development

Timeline: Jun 2025 – Dec 2025

Industry: Insurance / Leasing / Mobility

Bikeleasing.de's digital claims-management backoffice needed to handle additional damage types — a change touching processes, data and the daily work of claims processors. Building the wrong thing would be expensive; the client needed certainty before committing development budget.

Strategic product leadership — owned the content and strategic preparation of the product extension through a 10-week conception phase

Requirements analysis — analyzed technical requirements and evaluated existing processes for the new damage types

Roadmap development — turned the analysis into a robust product concept with detailed roadmap planning

Backlog construction — elaborated structured user stories and built a prioritized product backlog for efficient development cycles

User acceptance testing — planned and ran UAT with a team of claims processors; evaluated feedback, prioritized via MoSCoW, and handed findings over as clearly defined tickets

Process optimization — leveraged existing backend automation and documented workflows to reduce build effort

A validated product concept, prioritized backlog and roadmap — development-ready after 10 weeks, with the people who process claims daily having already tested and shaped it.

Stack & methods: Jira, User Story Mapping, MoSCoW Prioritization, UAT