Background

OnBrand Media is an agency specializing in social media management & content creation. I worked with them a couple of years ago to develop new and fresh content for their social media. Since then, Onbrand has been looking for a bit of a rebrand.

This project was a collaborative process with my sister, another designer, and a creator.

👉 The Brief

A complete rebrand of Onbrand, social media posts to reflect this new branding, content strategy, and an animated video introducing the new branding.

Developing the Brand Identity

After a couple of iterations, and playing around with the color palette and the type – here is the final branding! We established a modern yet sophisticated branding to attract the right clients.

Brand Moodboard

Here is the brand mood board. This mood board helped to establish a creative direction for social media. incorporating the final brand colors.

Logo Design

The logotype is a combination of two different fonts. A serif and a script combination communicate that Onbrand is both sophisticated and approachable. It establishes a level of feminity and professionalism.

Social Media Templates

I created these social media templates for Onbrand to use for their social media posts to highlight their work and services, as well as other info about the brand and what they do I also created an animated video introducing the new branding.

The Feed

Animated Reel