Connected wearable for the future of healthcare
Sevan Gatsby
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Posted Sep 14, 2022
Ground-up design including native mobile apps, branding, and marketing for a healthcare startup empowering immunocompromised individuals with environmental data
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Shade
Promotional image for the Shade sensor, app, and packaging
Working directly with the CTO and CEO, I transformed an existing MVP into Shade's market-ready app. I established a beta program with early users to drive the redesign through multiple iterations, taking on the roles of project manager, UI/UX designer, and QA engineer. After a successful iOS launch, we also designed and deployed a native Android app. I was also responsible for branding, email campaigns, digital ads, white papers, video production, and more.
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