Logo & Visual Identity | Real-estate

Shruti Singh

Completed work

Brand Designer

Graphic Designer

Logo Designer

Adobe Creative Cloud

Adobe Illustrator

Adobe Photoshop

Building & Construction

Logo & Visual Identity: Atlas U

Overview A minimal brand identity for a real estate company built around clarity, calm and direction. Atlas U positions itself as a thoughtful guide in modern living spaces.

Challenges Creating a visual language that balances professionalism with warmth, without leaning on overused real estate tropes. The brand needed to feel aspirational, yet grounded.

Result A refined logo system, a soft neutral palette, and a circular motif that reinforces movement and trust. The final identity feels modern, confident, and distinctly human.

Visual Identity

Logo Mark

Logo Mark creation process

Collaterals

Logomark

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Completed work

Posted Apr 7, 2025

Minimal brand identity for a real estate brand built around clarity, calm and direction. Atlas U positions itself as a thoughtful guide in modern living spaces.

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