Amazon Brandstory Listing & A+ for a Skincare Brand

Designed the full Amazon creative package for a skincare brand: Brand Story, listing images, and A+ Enhanced Brand Content, all built around a premium visual identity.

Amazon Brand Story with a scrollable narrative covering brand philosophy, ingredient sourcing, and product benefits

Main listing images with clean, high-end product photography

A+ / Enhanced Brand Content modules with ingredient breakdowns, before/after visuals, and routine guides

Infographic slides covering key ingredients, skin type compatibility, and usage instructions

Lifestyle imagery showing the products in a curated skincare routine setting

Skincare is one of the most trust-dependent categories on Amazon. Buyers want to see ingredients, understand the formulation philosophy, and feel confident the product is premium before purchasing.

The creative direction used a minimal, clean aesthetic with soft lighting and neutral tones to communicate luxury without feeling clinical. The Brand Story was structured to build emotional connection first (brand mission and values), then transition into product-specific credibility (ingredients, certifications, results).

Every A+ module was designed for mobile-first readability, with large typography and clear visual hierarchy.

Adobe Photoshop for all image compositing, retouching, and A+ content production. Figma for wireframing content layouts and client collaboration.