Magazine — BFBG Awards

pauline

pauline ciano

Overview 🔎

I worked as part of the press team where I was able to conduct interviews and promote an event made by black creators for black creators.

Problem & Solution 🤝

The issue was creating publicity for the event, this was solved through content creation and advertising.
Goals/Requirements: • Create press releases about the event • Create articles about the event • Connect and conduct interviews with creators for the event

Process 🛣

In this role, I was given directives by the general manager to help determine what the next move was. I would then either conduct interviews or create the needed content.

Results 🎁

I successfully created a press release that was picked up by FASHION Canada which also created a follow-up piece. Resulting in further publicity for the event.

Takeaways 📣

Building connections and being part of projects that personally align with your values are an added edge to work ethic and quality of work.
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Posted Jan 4, 2023

Written on behalf of GabrielPR for: Zola, Zaynna, Mallory, Victoria, Emefa, Niacole, and Naimoi. Issue 1) August-December 2020. https://bfbgala.com/magazine