Key Messaging & Brand Guide
Heather Gray
Brand support services for The Florist Next Door, a new solopreneur floral design studio. The brand needs an informal brand guide and key messaging to serve as a guide through initial launch.
BRIEF:
Create the messaging and tone for the initial launch and growth of my design businesses. Combine existing brand elements (font, colors) with the messaging into a guide to follow as my business gets up and running.
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Posted Apr 8, 2024
Set messaging & tone, ensuring consistency during the brand's launch. Convey the owner's love of flowers and her skill as an experienced floral designer.
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Core Brand Copy
Voice & Tone Refresh
Writing Samples
