Chainfund is a fictional, Web3-powered crowdfunding platform where startups raise capital through smart contract-based funding campaigns.

My interest in doing this portfolio project originated from research I did revolving around the Web3 space.

The biggest goal of this project was to create a trustworthy, cutting-edge design for a Web3-audience.

One could say that the biggest issue Web3 startups face is trust with its audience. A website that appears sophisticated, high-end, and dependable can easily resolve such issues.

Web3 can be a complex niche. Because of this, I made sure to do the necessary research on fundamental concepts (smart contracts, tokens, etc.) to gain a better understanding of not just the niche, but the product itself.

I also studied design tropes commonly found in Web3 marketing & design.

I kept all of the research in mind when starting the first few drafts of wireframe sections for the page.

These sections would then be polished with proper visuals, color scheme, and copywriting.

After the design was completed in Figma, I brought it to life using Webflow.

Sleek, Tech-Oriented Design: The overall styling, including the color scheme and symbolism, represents the modern, technological aesthetic of Web3 very well.

Accompanying Diagram-Like Visuals: Each feature/step explanation is accompanied by a simple visual that gives a clearer idea of how it works.

Trust & Security Section: Along with a testimonial section, the site itself has a separate section dedicated to explaining how Chainfund prioritizes the trust and protection of it’s users.

I was very pleased with how the final website came out. When posted on social media, it received much praised from my fellow design peers and even caught the attention of X users in the Web3 space.