Students often overlook important academic and professional opportunities because emails feel overwhelming, unclear, or impersonal. For many Black students exploring the path to law school, missing key information means missing access to support that could shift their trajectory.

I reimagined BFL’s email communication by designing messages that read like stories instead of announcements. Each email uses a structured layout, intentional copy, and approachable design choices to highlight opportunities in a way that feels relevant and engaging. The result is communication that students notice, understand, and act on.