I worked with this company to rebrand its logo through its website and social media platforms. I also conducted market research to optimize their content.
Original Logo
New Logo
Internal Analysis
Create Baseline - review website and social media platforms to note starting points
Brand Hashtag Development - how to connect with the community effectively
Brainstorm - what could we be doing better
External Analysis
Competiton - research other brands' websites and social media platforms
Hashtag Research - discover what is trending in the industry
Brainstorm - how we are distinguishing ourselves from others