deliverED Exam Prep

I worked with this brand to launch their social media presence by creating content based on their programs offered, their podcast, and their individual stories.



Internal Analysis

• Initial Overview - looking through the website to get to know the brand and the women behind it
• Podcast - diving into the content and purpose of the brand while getting a feel for the personalities of founders in order to shape the content to come
• Questions - discussing what the founders want to get out of their social media content and the community they have already begun to build

External Analysis

• Competition - looking for any companies that have similar offerings and creating a differentiation plan if needed
• Social Media - both hashtag research and hashtag development took place in order to optimize the content being created
• Brainstorm - which platforms did we want to focus our energy on creating t be the most in tune with their current audience

A Look at the Content Created

New Podcast Post



Podcast Content Story



Program Testimonial post



New Podcast Story

Behind the Scenes

• Social Media Calendar Creation
• Website Visuals Created and Logo Development
• Targeted Followings to Maximize Exposure to Current Community



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