Channel Branding Enhancement for Logic Language Learning

Nina Poulain

Virtual Assistant
Youtube Creator
Thumbnail Designer

Description

I collaborated with French Classes from Logic Language Learning, a YouTube channel owned by a French and English teacher, to modernize and enhance its branding. This involved designing a new banner and thumbnail that effectively reflect the channel's theme and improve its visual appeal.

Banner Design

Objective:

Modernize the channel banner while maintaining the recognizable branding elements.

Design Elements:

Color Scheme: Utilized red, blue, and white colors evocative of the United Kingdom and French flags to continuously remind viewers of the channel’s theme.
Transparency and Superposition: Applied transparency effects and superposition of the flags to modernize the visual appeal while keeping it subtle but identifiable.
Call to Action (CTA): Included a prominent Subscribe button and the slogan "Apprends le français plus facilement !" (Learn French more easily!) to encourage viewer engagement.
Keywords: Highlighted keywords such as "English and French teacher" to clearly communicate the channel’s purpose.
Graphic Elements: Added graphic elements to enhance the aesthetic and provide color notes for a polished look.

Thumbnail Design

Objective: Improve the existing thumbnail to be more visually appealing and optimized for video format.
Design Elements:
Image Selection: Chose a still image of the creator from the video, ensuring a good expression that conveys engagement.
Background Removal: Removed the original background and added a contour around the creator to make him stand out.
French Flag Background: Incorporated the French flag with a transparency effect to keep the subject identifiable and add eye-catching colors.
Speech Bubble: Added a WhatsApp-style speech bubble with a follower's question to create engagement and make the content relatable to viewers.
Human Figure: Ensured the presence of the creator's image to enhance personal connection and viewer identification.ThumbnailThumbnaiason’s question - avoir beau + infinitive Meaning and usage
Jason’s question - avoir beau + infinitive Meaning and usage
Jason’s question - avoir beau + infinitive Meaning and usage

Outcome and achievements

Outcome

The updated banner and thumbnail will significantly improve the channel's visual identity, making it more modern, engaging, and aligned with its educational theme. The use of strong colors, visual effects, and strategic design elements have created a more professional and eye-catching presence for Logic Language Learning.

Key Achievements

Modernized the channel’s branding while maintaining thematic consistency.
Enhanced viewer engagement with visually appealing and optimized design elements.
Improved the channel’s professional appearance and potential for subscriber growth.
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