Kratika Mishra
Social Media Manager for ROSSTECH INSTITUTE - Driving Innovation and Excellence in Technology Education
Are you a creative and strategic social media professional with a passion for technology and education? ROSSTECH INSTITUTE is looking for a dynamic Social Media Manager to play a key role in shaping our online presence and promoting our commitment to excellence in technology education.
As the Social Media Manager for ROSSTECH INSTITUTE, you will be instrumental in developing and implementing a robust social media strategy to showcase our institute's achievements, programs, and impact. You'll engage with our community, build brand awareness, and contribute to the growth of our institute.
Key Responsibilities:
Content Strategy: Develop and execute a comprehensive content strategy that highlights ROSSTECH INSTITUTE's innovative programs, industry partnerships, and student success stories across various social media platforms.
Community Engagement: Foster a sense of community among students, alumni, and industry professionals. Respond to comments, messages, and mentions to build relationships and strengthen our online community.
Brand Consistency: Ensure consistent branding and messaging across all social media channels, aligning with ROSSTECH INSTITUTE's values and mission.
Campaign Development: Plan and execute social media campaigns to promote events, open houses, workshops, and other initiatives. Collaborate with internal teams to align campaigns with broader marketing objectives.
Analytics and Reporting: Monitor social media analytics to track the performance of campaigns and content. Provide regular reports on key metrics and insights, using data to refine strategies for optimal impact.
Trend Monitoring: Stay informed about industry trends, education technology developments, and social media best practices to keep ROSSTECH INSTITUTE at the forefront of online conversations.
Requirements:
Proven experience in social media management, preferably in the education or technology sector.
Strong understanding of various social media platforms, algorithms, and trends.
Excellent communication skills, both written and visual.
Ability to collaborate with cross-functional teams and adapt to a dynamic environment.
Analytical mindset with a focus on data-driven decision-making.
Passion for technology education and a commitment to promoting ROSSTECH INSTITUTE's values.