Video Editing for YouTube Creators
Aliyah Abdon
Client: Lisa Deng (2023)
Lisa Deng, a 24-year-old new mother to a lovely baby girl, possesses a profound enthusiasm for content creation. Her objective is to aid individuals in developing self-awareness and evolving into enhanced versions of themselves.
Brief:
The objective of this project is for Lisa to expand her YouTube channel's viewership and subscriber base, with the goal of reaching a minimum of 1,000 subscribers. This growth will enable Lisa to monetize her content while focusing on educational and authentic videos. The primary target audience for Lisa's content is individuals aged 18 to 30 who are motivated to enhance their lives and prioritize self-love and self-care. The demographic skews slightly more towards females than males.
How we did it:
- Find her dream audience: Her goal is to help modern day mothers prioritize self-care and personal development.
- Increase exposure and viewership: Amplify exposure and viewership by leveraging social media platforms to share Lisa's content effectively.
- Consistent Content Delivery: Maintain a steady posting schedule over a period of 2 1/2 months without compromising quality, implemented optimal keywords for improved discoverability on YouTube.
- Engage Audience with Clear CTAs: Incorporate compelling Calls to Action (CTAs) within videos to stimulate viewer engagement, prompting actions such as liking, commenting, and subscribing to the channel.
- Establish Personal Brand: Develop a distinct color branding scheme that aligns harmoniously with the brand's personality and resonates strongly with the target audience, thus creating a cohesive channel identity.
Edited YouTube contents:
thumbnail designed by Aliyah
thumbnail made by the client
thumbnail made by the client
thumbnail made by the client
