Assemblio helps manufacturers turn CAD models into assembly instructions. The product reduces manual work and potential error in planning, but its previous site buried that value in technical detail.

I led the design and Webflow development for a complete rebrand and website rebuild, working with Assemblio’s product, technology, and marketing leads. The goal was a credible digital presence that explains a complex workflow quickly, through clearer messaging, modular content, and 3D storytelling.

Assemblio needed a complete redesign and rebuild that would:

Turn a complex technical product into a clear, visual story

Establish credibility with engineers and decision-makers

Launch fast - the full rebrand and Webflow site had to go live in just 2 months

Worked closely with Assemblio’s CPO, CTO, and Head of Marketing to shape the direction, build and bring it all to life in Webflow.

I handled Webflow development, component logic, and 3D animation integration, working side-by-side with an incredible team:

3D model & animations by Theorium

Branding & visual design developed together with Jaroslaw Kwolek

Key highlights included:

A modern Webflow rebuild with a modular CMS for future scalability

Interactive 3D animations that bring Assemblio’s AI workflow to life

A refined layout system that balanced technical depth with storytelling clarity

My favorite part? Seeing the 3D sequences align perfectly with the narrative -transforming complex data into something people can instantly understand.

The new Assemblio site finally shows the value and personality of their technology:

A sleek, rebranded digital presence

Clear 3D storytelling that explains their AI innovation

Stronger credibility with customers, partners, and investors

A flexible, scalable foundation built entirely in Webflow

🔗 The project earned an Honorable Mention on Awwwards

Timeline: 2 Months

Branding & Visual Design

Webflow Design & Development

CMS Architecture

Localisation

3D Animation Integration

Component System & Interaction Design