🔹 Marketing Contest

Top 30 “Tam Nhin Thuong Hieu” Marketing Contest

The NEU's case study competition on FMCG Brand Communication.

Mainly in charge of Market Research, produced and finalized Insight, Big Idea and Key Message, finalized idea and briefly designed Product Concept.

Pioneered IMC plan with the main work of idealizing 3 phases, Key hooks and Supporting tactics for 2 phases.

Top 30 Certification

"Tam Nhin Thuong Hieu" work references

Other Marketing Contests

Afterward, I participated in several other contests, primarily taking on the role of Research and Creative within the team. This allowed me to gain a wealth of experience and knowledge, for which I am very grateful.

Other Contest work references

🔹 Self-Learning

1. Full-stack Digital Marketing Basis - THINKDEMY

A Foundational online marketing course.

Comprehend and practice the overall and basic process of a full-stack digital marketer, earning research skills and analysis skills.

ThinkDemy Certification

2. HP Social Media Management - Hong Phuong Ngo

An online course on social media management.

Gaining useful social management mindset and skills: planning, analysis, managing social media platforms, design thinking, content writing, content creating,...

Hong Phuong Ngo Certification

3. Marketing Foundation & Brand Management - BrandCamp (Ongoing)

Creating effective marketing strategies involves researching consumer preferences, creating a brand identity, building brand equity, and managing how the brand is perceived in the market.