Built an Airtable-based lead reactivation

Built an Airtable-based lead reactivation and follow-up system designed to help businesses organize dormant leads, automate outreach workflows, and improve follow-up visibility.

The system included: • Lead tracking database • Follow-up workflow management • Lead status organization • Automated follow-up logic • Activity tracking • Lead categorization • Task management workflows • Dashboard-style operational visibility

Designed to reduce manual tracking, improve lead organization, and create a more structured follow-up process for inactive leads.