In revamping the Edtify landing page to boost conversion rates, I focused on creating a visually compelling and user-centric design. By employing a clean and intuitive layout, accompanied by concise and persuasive copy, I aimed to immediately communicate the platform's value proposition to visitors. Implementing a strategic information hierarchy and optimizing the call-to-action buttons for clarity and prominence played a pivotal role. I also introduced subtle animations to engage users and guide their attention to key features. Additionally, I ensured that the landing page was responsive across various devices to enhance accessibility. By incorporating user feedback and conducting A/B testing, the revamped Edtify landing page not only appealed to the target audience aesthetically but also effectively guided users through the conversion funnel, resulting in a noticeable increase in conversion rates.
Website Link:
https://www.edtify.com/