Água de Coco: E-commerce Redesign

Caroline Bezerra

UX Designer
Product Designer
UI Designer
Figma
Água De Coco Brasil

About the client

Água de Coco is a brazilian brand of beachwear and home decor items, created by fashion designer Liana Thomaz. The brand's proposition is to bring unquestionable quality pieces with authentic identity.

Challenge

Redesign the interface of the current online store within the guidelines of the VTEX platform.

Objective

Connecting the e-commerce with the audience of physical stores by showcasing the brand's premium identity and highlighting editorial-style photos.

Results

E-commerce with a more minimalist interface, bringing more lightness and emphasis to the products, featuring the functionality of suggesting Looks and optimized for mobile.
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