Instagram Strategy for a Psychologist

About the project Dr. Jo Stuart is a UK-based psychologist who wanted her Instagram presence to reflect her expertise and connect with her ideal audience — without feeling salesy or generic.

My role I stepped in to refine her content strategy and brand positioning. Together, we clarified her message, updated her bio and profile with keyword-rich, audience-friendly language, and created content that truly resonates.

Results 🔹 Developed a clear content strategy aligned with her niche 🔹 Created 18 posts highlighting her unique voice and expertise 🔹 Rewrote profile bio to boost discoverability & relevance 🔹 Strengthened brand identity and audience connection

Ready to show up with clarity & confidence? If you're an expert looking to turn your knowledge into powerful, scroll-stopping content — I’d love to help.