WhatsApp for Business UX Case Study

Nikhil Bakshi

UX Researcher

UX Designer

Product Designer

Figma

Notion

Overview

I went through the whole Design Thinking process trying to figure out the needs of small-scale businesses and kirana shop owners. Their relationship with WhatsApp and how these small businesses have been growing using this platform helped me in coming up with these suggestions and how WhatsApp for Business can help them.

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Posted Nov 27, 2022

A UX case study aimed at small businesses in India and how to improve their experience on the WhatsApp platform.

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UX Researcher

UX Designer

Product Designer

Figma

Notion

Nikhil Bakshi

Digital product designer working with web tech

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