Parenthood
Ysa Flores
Brand Designer
Illustrator
Logo Designer
Adobe Illustrator
Adobe Photoshop
Procreate
Parenthood, a one-stop shop and community hub designed to support parents with everything from wellness resources to curated products and connection opportunities.
Services
Visual Identity, Logo Design, Brand Asset Illustration
About
Parenthood is a concept created as a one-stop shop for all parents, offering everything from physical and mental health resources to a curated shop and a supportive community.
Based on a brief by @hellotayloramy, I developed the complete visual identity for Parenthood, including the logo suite, color palette, custom illustrations, and branding elements to reflect the warmth, inclusivity, and connection that the brand embodies.
