Abandoned Cart Email Sequence

EMAIL 1 (Sent 30 minutes/1 hour)

Subject: [firstname], did you forget something?

Hey [firstname], We know life’s busy.

And it looks like you are just one step away from completing your purchase.

So you don’t miss out, I’ve temporarily reserved this item in your shopping cart…

But we really can’t hold them much longer.

Emnotek is not your typical performance parts store that only caters to the masses.

Click Here To Access Your Cart

We are enthusiastic about offering parts from niche brands for niche markets as well.

If you have any questions or need any help, don’t hesitate to contact our team at service@emnotek.com

Talk soon,

[Sender’s NAME]

EMAIL 2: (After 4 HOURS)

Subject: [firstname], did you forget something?

Hey [firstname], [sender’s name] here from Emnotek…

You’re almost there!

We wanted to make sure you weren’t experiencing any technical issues at checkout that’s keeping you from our awesome products.

If so, please respond to this email and we will resolve your issue as quickly as possible.

If not and you’ve just been busy (we all are sometimes)…

Click here to complete your order now

Talk soon,

[SENDER’s NAME]

EMAIL 3: (After 24 Hours)

Subject: Your [item code]’s about to run out…

Hey [firstname], [sender’s name] here from Emnotek...

We noticed you have one of our killer products in your cart, and we promised you we’ll save it...

But the demand is higher than ever and we’re nearly out of stock.

So if you’re ready, complete your order now before the items in your cart get sold...

Click Here to Return To Your Shopping Cart

Our stock on this is running low, so get yours before it’s too late.

Talk soon,

[SENDER’s NAME]

EMAIL 4: (DAY 9-10)

Hey [NAME],

Gosh! Seems like you have abandoned your cart outside the shop. It’s cold out there…

But we’re not done just yet.

In fact, we decided to bribe you one last time and up your discount to 5% OFF!

Just use coupon code [5OFF] at checkout and instantly take 5% OFF your entire order.

And yes, this offer applies to all our products -- but only until midnight tonight.

Don’t say we didn’t warn you. ;-)

Click Here To Shop @ Emnotek And Save 5% OFF!

Talk soon,

[Sender’s Name]