CHK Sneakers – A Funded D2C Footwear Brand

Partnered with CHK Sneakers, a rapidly growing D2C sneaker brand recently funded with $2.5M by Accel and Bluestone, to design and develop a high-performance Shopify storefront. The objective was to create a modern, conversion-focused eCommerce platform that reflects the brand’s energy and enhances the shopping experience across devices.

✅ Store Design & Development

Designed and built a fully responsive Shopify storefront using Fame Theme, known for its smooth scroll-based animations and interactive experience.

Customized theme to ensure brand consistency and optimal performance.

✅ Feature Proposals & Implementations

OTP & WhatsApp-Based Login: Streamlined login experience using mobile authentication, improving conversion and retention.

Integrated Shiprocket for Order Fulfillment: Seamless order processing and real-time shipment tracking.

Cash on Delivery (COD): Enabled secure COD checkout to capture a larger customer base.

Promotions & Discounts: Setup of time-based promotional banners, discount codes, and automated campaign triggers.

Instagram Feed Integration: Live, shoppable Instagram gallery on the homepage and product pages.

Customer Engagement Tracking: Implemented tools to monitor user interaction and improve marketing strategies.

Professional Invoicing: Connected third-party invoice API for generating downloadable invoices.

Native Filtering System: Enhanced product discovery with native Shopify filters by category, size, and color.

"Notify Me" for Out-of-Stock Products: Built-in notification system to capture demand on sold-out items.

Review Management: Integrated a user-friendly review system to encourage feedback and display social proof.

Blogging Module: Created a content-driven blog section for SEO and storytelling.

✅ Functional Customizations

🛠️ Product Page – Dynamic Variants

Customized product page to display same-category products as variants, allowing users to switch between similar styles without leaving the page.

🛠️ Custom "My Account" Section

Redesigned the My Account dashboard to integrate:

✅ Impact

Enhanced customer experience and reduced drop-offs through intuitive UX and seamless checkout.

Boosted engagement via WhatsApp login and Instagram feed integration.

Improved operational efficiency with Shiprocket and invoicing API automation.