ZoKorp is a multi-faceted company offering services in AI consulting, real estate, education, and notary solutions. The goal was to create a bold and futuristic brand identity that reflected ZoKorp's core values of innovation, expertise, and growth while maintaining cohesion across its diverse offerings.
Brand words: Innovative, ambitious, reliable, visionary, expert
Deliverables: Mood board, logo suite, color palette, typography system, website design
About the Brand
ZoKorp’s mission is to lead in AI consulting and real estate, offering professional services and educational courses in the AI/ML space. ZoKorp values innovation, reliability, and dedication, serving as a trusted guide for businesses and individuals alike. The brand also highlights commitment and expertise across its sub-brands.
Challenges
The main challenge was to create a cohesive visual identity that could represent ZoKorp’s multiple service areas without losing clarity or brand recognition. Ensuring that each sub-brand had its own identity while being tied to ZoKorp was critical.
Solutions
I developed a visual system that included a unique primary logo for ZoKorp, symbolizing leadership and innovation, while each sub-brand received its own distinct logo variation. A modern and minimalistic color palette was applied across all materials, along with Montserrat for primary typography, and Lato for secondary text to maintain a clean, professional look.
Logo Design Concepts
The logo for ZoKorp reflects its leadership and expertise.
Primary Logo: A modern, minimalist logo capturing the company's vision of growth and leadership.
Secondary Logo Variations: Adapted for ZoKorp’s sub-brands in consulting, real estate, education, and notary.
Website Design
The website was crafted to be forward-thinking and professional, with intuitive navigation that showcases ZoKorp’s wide range of services. The clean design, paired with a tech-forward color palette, supports the brand’s innovative and professional identity.
Preview Link