Pegasus Coffee Roastery | Brand Identity

Pegasus is a coffee roastery based in  Saudi Arabia, producing the highest  quality of Arabica Specialty Coffee. 

Our brand identity for Pegasus is a harmonious blend of tradition and innovation, symbolizing the pursuit of excellence in every cup. At the heart of our brand is a minimalist yet captivating logo—a rearing pegasus, depicted with precision and grace using a creative monoline technique. This symbol embodies the spirit of our coffee: bold, refined, and ready to take flight.

Pegasus is dedicated to crafting the highest quality Arabica specialty coffee, sourced from the finest beans and expertly roasted to perfection. Our commitment to excellence is reflected in every aspect of our brand identity. The modern and contemporary design exudes sophistication, while the rich color palette of navy green, pinkish beige, and greenish grey evokes a sense of depth and warmth.

Filip Panov® 2024

Client: Pegasus

Feel free to comment your thoughts, like and follow our content for future projects.

Have a project? Elevate your brand’s existence. Book your spot via direct message.