Empowering users to uncover optimal medical procedure pricing

The U.S. government mandated that all health insurance companies allow users to search and compare prices on their site by the end of the year. The goal of this tool is to empower users to make informed decisions about their healthcare choices by providing transparent and accessible pricing information. The tool enables users to view and compare the costs of different medical procedures, find suitable doctors, and discover nearby healthcare facilities within their vicinity.

The existing healthcare industry lacks a user-friendly platform that allows patients to easily access and compare the pricing of medical procedures across different doctors and locations. A lack of transparency in medical costs can lead to confusion and dissatisfaction among patients, making it difficult for them to choose the best option based on their budget and preferences. We were also limited on time as we were legally required to launch the product by January 1st of the new year.

Start with user research and objective setting. Wireframing, prototyping, and iterative testing ensured a user-friendly interface. API integration for real-time data access and geolocation personalization were key steps. Rigorous testing and feedback led to a user-centric, informative tool for healthcare choice empowerment.