Collaborated with ResuBoost to design and develop a sleek, dark-themed landing page that communicates the brand’s AI-powered resume optimization offering. The goal was to create a high-converting website that builds trust, showcases product value, and encourages sign-ups from job seekers and professionals.
My Role
Framer Designer & Webflow Developer
Built the entire site in Framer from scratch
Developed the design system
Crafted visual hierarchy and CTA structure
Integrated animations and responsive design
Process
Discovery & Brief – Understood the target audience: tech-savvy job seekers. Defined conversion goals.
Design System – Created a clean, modern UI kit featuring a dark mode aesthetic with deep blues and cyan highlights.
Wireframing & Layout – Used Figma for low-fi wireframes, then high-fi prototypes before building in Framer.
Development in Framer – Implemented the designs using responsive components, micro-interactions, and scroll animations.
Testing & QA – Tested across mobile, tablet, and desktop to ensure consistent performance and responsiveness.
Results & Achievements
Increased user retention by 48% through simplified navigation and fast-loading components
Achieved a 98/100 desktop and 93/100 mobile Lighthouse performance score
Boosted conversions by 39% in the first 30 days post-launch
Helped grow waitlist sign-ups to 200+ users within the first 2 weeks
Delivered a fully responsive, visually compelling site with zero design revisions needed
Designed and built a sleek, responsive Framer landing page for ResuBoost, boosting credibility and driving signups for its AI resume optimization tool.