social media management by Sierra Brown-Rodriguessocial media management by Sierra Brown-Rodrigues

social media management

Sierra Brown-Rodrigues

Sierra Brown-Rodrigues

Work with various brands to elevate their social media presence and create authentic content that real generates leads.

☀️Origin Travels: Contract, Full Time

Origin Travels connects solo women travellers with off-the-beaten-path places, safely, in the company of an intimate group of the like-minded. We work with local merchants, artisans, chefs, philosophers, guides, and visionaries to create, real + epic travel experiences that don'tfeellike tours.
Responsible for creating content across multiple social channels, writing copy, influencer outreach, and all digital marketing efforts
In the first 90 days increased Instagram engagement organically by over150%through implementing a consistent posting schedule, focusing on client relationships, and gathering compelling reviews
Developed, implemented, & coordinated email marketing through Omnisend with an average open rate of24%
Instagram(Social Media Managing, Copywriting, Graphic Design)
LinkedIn(Social Media Managing, Copywriting)
October 2021 - March 2022,Remote Toronto ONI worked under contract for Origin Travels as a Digital Marketing Coordinator & Social Media Manager. In this role I was responsible for:

🤍 FealTalk: Contract, Part-Time

FealTalk is a full-spectrum emotional support and wellbeing initiative that provides a safe space for individuals to be heard by providing the resources to connect with an empathetic ear.
I work with FealTalk as a Social Media Manager, curating their newsletter, content writing for relevant weekly blogs, and managing social media platforms.
Blog Posts (Content Writing)
Press Section (Copywriting)
Instagram (Social Media Managing)
In addition, I also assist them in branding & logo creation.
Logo brainstorm for launch of sister company, FealTalk Med
Logo brainstorm for launch of sister company, FealTalk Med
Final logo revision for FealTalk Med
Final logo revision for FealTalk Med
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Posted Mar 8, 2022

Work with various brands to elevate their social media presence and create authentic content that real generates leads.